Sep 27, 2017
As a musical artist in today’s world, it can take two years to
syndicate a single piece of work. And with the sheer volume of
content on the internet, it’s difficult for any once piece to be
accurately traced back to its creator. But imagine if artists were
able to syndicate their work globally and instantaneously, and get
paid for their work the moment that it’s heard.
Vaughn McKenzie, CEO and co-founder of JAAK, is helping to
make that a reality. “When you have one entry point to the global
rights databases that exist around the world, you could make that
one entry point in the supply chain propagate across everywhere…so
if you register once, you register everywhere…everyone knows you
made a song and they know who to pay should they decide to use it,”
says McKenzie. But this is just the first part of
the JAAK blockchain-based platform: the second offers a
scalable licensing solution that allows for easy access to and the
legal use of content by bloggers, developers and entrepreneurs
alike. Tune in to learn more.
McKenzie also discusses:
Meta ID and the decentralization of trust in the network as a means
of preventing fraudulent activity
The current barriers that people face when they want to use content
in their own applications, and how JAAK provides the
solution
The ways in which JAAK can increase revenue for the creators
of content
What’s on the horizon for JAAK, including the prospect
of syndicating TV content