Sep 23, 2020
Author, athlete, and
nutritionist Wade Lightheart joins the show to educate listeners on
the best process for nutrient supplementation.
He explains
Wade Lightheart is a three-time
Canadian Natural Bodybuilding champion, author of numerous books on
health, and president of BiOptimizer. He begins the show with a moving story
relaying key events that led him to where he is today.
After the death of his older sister, he became interested in
offerings beyond the "medical model" he'd witnessed as his sister
suffered through intense cancer treatments. That alongside his
bodybuilding hobby led him to study nutrition and exercise science
in university. But it wasn't until his own health dropped off a bit
that he understood he'd been more focused on the aesthetics of
bodybuilding than the importance of true health that stemmed from a
focus on internal care.
He took this knowledge and after
some intense study in
nutritional supplement therapy, he and his partner started
BiOptimizer, which evolved from a body building to a human
optimization company. He describes for listeners the main premise
of company, which addresses three aspects of biological
optimization: aesthetics, performance, and health. They strive to
end physical suffering and activate biologically optimized health
by leveraging nutritional supplements, technology, and other
elements to fully express each client's unique physical capacity
and quality of life.
He explains how the mode of production for a health supplement
leads to a quality end product and what measures his company takes
to insure this. He also explains the company's philosophy and inner
workings in more detail. Listen in for more of this inspiring story
about fitness and health.
For the best way to follow up
and learn more, go to their website and find a special discount
code for podcast listeners: bioptimizers.com/findinggenius/
Available on Apple Podcasts: apple.co/2Os0myK